Vlaams Centrum voor Agro- en visserij Marketing (VLAM)-Flanders' Agricultural Marketing Board

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Company Description

Flanders Potato Products represents Belgium's thriving potato processing business, which has become the world's biggest exporter of pre-fried potato products. In 2023, Belgium processed more than 6 million tonnes of potatoes, predominantly in Flanders, generating a wide range of goods including chilled and frozen fries, purees, crisps, granules, and flakes.

Notably, 3.5 million tons of these processed products were exported, with 49% going to markets outside of Europe, representing a considerable 10% rise over the previous decade.

VLAM maintains the following potato related websites: www.aardappel.be and www.seedpotatoes.be

Product Types offered by this company

Trade Show Participation

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Potato Europe 2025

- Stand A3-01

News for this Company

"Potatoes, prepare to be surprised" campaign will keep promoting potatoes’ versatility among millennials until end of 2025.
April 07, 2023

'Potatoes, prepare to be surprised': EU campaign highlighting the versatility of the potato to continue until December 2025

Following the success of the promotion campaign Potatoes, prepare to be surprised – Europe’s favourite since 1536 that was launched in 2020 and finished at the end of last year
Belgium
Belgium with record participation at Fruit Logistica 2023
January 25, 2023

Belgium with record participation at Fruit Logistica 2023

From 8 to 10 February 2023, thirty-two Belgian suppliers of fruit and vegetables, potatoes and fruit trees, together with three trade associations and four fruit and vegetable auctions, will present themselves at the joint stand of Flanders’ Agricultural Marketing Board, VLAM, at Fruit Logistica in hall 27, at stand A 22.
Germany
Bord Bia, CNIPT, Europatat and VLAM join forces to promote the consumption of fresh potatoes among European millennials
January 28, 2020

Bord Bia, CNIPT, Europatat and VLAM join forces to promote the consumption of fresh potatoes among European millennials

CNIPT, Bord Bia, Europatat and VLAM have launched an inspiring campaign under the title “Potatoes, prepare to be surprised – Europe’s favourite since 1536”.
Belgium
March 29, 2019

Belgian potato processing industry processed over 5 million tonnes of potatoes in 2018

The potato processing industry in Belgium registered record growth and processed over 5 million tonnes of potatoes in 2018. However, in 2019 the sector faces major challenges as a result of the poor harvest in 2018
Belgium

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Contact Information

Location

Vlaams Centrum voor Agro- en visserij Marketing (VLAM)

  • Koning Albert II-laan 35 bus 50
    Brussels, 1030
    Belgium

Belgium
Belgium

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