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Super Ricas (Comestibles Ricos S.A.)

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Company Description

Super Ricas is the third largest savory snack company in Colombia, after Frito-lay (first) and Yupi (second).

The current market share of Super Ricas in the Colombian market is 11% (2014). The company has 700 employees and a turnover of 135,000 million Columbian pesos (73 million USD) with a stated goal of 26% growth.

Currently the export of Super Ricos is only 0.6% of its turnover, but the company has plans to increase export in particular to Chili, Costa Rica, United States (Miami, New York) and Europe (Spain) targeting Colombian and Latino consumers in these markets.

Super Ricas is also investing in its production capacity and has recently brought in new packaging machines and doubled the capacity of its potato processing equipment.

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News for this Company

Super Ricas, tercera empresa en participación del mercado colombiano, quiere abarcar más mercado
July 21, 2014

Super Ricas, tercera empresa en participación del mercado colombiano, quiere expanderse

La compañía Comestibles Ricos (Super Ricas) registró el año pasado ventas por 135.000 millones de pesos y la meta es crecer este año 26 por ciento. Chile, Estados Unidos y Costa Rica son mercados externos que quiere desarrollar la compañía.

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Super Ricas (Comestibles Ricos S.A.)

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