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Pringles

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Pringles is a brand of potato and wheat-based stackable snack chips, owned by the Kellogg Company.

The snack was originally developed by Procter & Gamble (P&G), who first sold the product in 1967 - creating the stackable chips product category. Proctor and Gamble dates the launch as October 1968.

According to Proctor and Gamble, the "Pringles" name came about in the late 1960s, when the brand made a list of street names from a Cincinnati phone book that began with "P." Pringle Avenue in Finneytown (a Cincinnati suburb) was available for trademark, and its sound appealed to the brand.

The first Pringles were packaged in a tall, cylindrical metal can with a red wrapper. US National expansion was in May 1975. In 1991, Pringles were sold for the first time outside North America. Currently Pringles are sold in over 140 countries and Pringles are available in more than 100 different flavours.

P&G sold the brand to Kellogg's in 2012.

For fiscal 2014, Kellogg's reported a snacks sales of USD 6.5 Billion.

Pringles are manufactured in five factories around the world: Jackson, Tennessee; Mechelen, Belgium; Johor Malaysia; Kutno, Poland and Fujian, China.
 

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News for this Company

 Chips and snacks CAGR 2007 2012
August 19, 2013

Solid Sales Value Growth in US Savory Snacks Market

Sweet and savory snacks experienced a 4% current value growth in the United States in 2012, according to research from Euromonitor International.
Pringles secures it's market Share with new flavours
March 11, 2013

Pringles secures it's market Share with new flavours

Pringles®, the Kellogg's - owned snack, is seeking to burst open the savoury snacks category even further, with the introduction of new flavours, Roast Chicken and Herbs for the UK and France, Sweet Paprika for Germany, Rosemary &Olive Oil for Spai...
 Roast Chicken Pringles
December 04, 2012

Roast Chicken flavoured Pringles launched in the United Kingdom

Pringles is set to give convenience retailers a chirpy start to the New Year by launching its first Chicken variant in the channel.
Kellogg Company completes acquisition of Pringles business
June 05, 2012

Kellogg Company completes acquisition of Pringles business

Kellogg Company (NYSE: K) announced on May 31, 2012 the completion of its acquisition of Procter &Gamble's Pringles® business. The $ 2.695 billion acquisition further strengthens Kellogg Company's competitive position in global snacks, making Kell...