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Oishi

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Brand Description

From its humble beginnings of 'gawgaw' and coffee 70 years ago, Liwayway Marketing Corporation has taken on bigger and more exciting adventures. In 1974, Oishi was brought to life and has become the much celebrated snack brand, with iconic products like Oishi Prawn Crackers and Kirei.

The adventure continued with a dash of creativity and innovation from products like Marty’s Cracklin’ Vegetarian Chicharon, to surprise bursts of chocolate from Pillows. Oishi’s World of O, Wow! Continues to expand, leaving trails of fun and flavorful treats across Asia: China, Vietnam, Myanmar, Thailand, Indonesia, Cambodia, and India.

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News for this Brand

PEF implementation for potato chips at Liwayway (China) Co.,Ltd.
June 13, 2022

PEF implementation for potato chips at Liwayway (China) Co.,Ltd.

Liwayway Marketing Corporation, with its brand Oishi and more than 100 product varieties, is one of the leading snack companies in Asia. From its humble beginnings of 'gawgaw' and coffee 70 years ago, it has taken on bigger and more exciting adventures.