P&G reassigns Pringles account

 Pringles Extreme

Pringles Extreme

October 15, 2008
Proctor and Gamble (P&G) has moved the digital account for its Pringles snack brand out of Agency.com, according to Revolution.

The FMCG giant is believed to have handed the account to Wunderman as part of a strategy to step up its digital marketing activity for Pringles.
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