Chicken tikka flavour now for Britain’s favourite chips

August 12, 2008
Chicken tikka and Walkers’ crisps. Britain’s most popular ethnic food now has a chance of flavouring the country’s equally popular brand of potato chips. Walkers’ launched a “Do us a flavour, win a packet” campaign last month to invite ideas for new flavours and among those favouring the chicken tikka flavour in British tabloid, The Sun. There are many entries favouring Indian flavours and the tikka flavour is the most popular of them all. The Sun says chicken tikka has its origins “in the Punjab region of what are now India and Pakistan”. It goes into the past, referring to the age when chickens were domesticated for the first time in India and the clay oven was introduced.
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