The AgriSIMA Trade Fair 2026: A new name, a new concept, returning in February 2026

AXEMA has decided to reinvent the agricultural professionals' trade fair to better meet the challenges of large-scale crops, mixed farming and livestock farming, and specialized open-field crops. This new trade fair is called A griSIMA and will be organized by a new team. It will take place from Sunday 22 to Wednesday 25 February 2026 at the Paris Villepinte exhibition center, during the major French agricultural week.

Damien Dubrulle, President of AXEMA:

"An international agricultural equipment exhibition in France is essential for agriculture. With AgriSIMA, we wanted to breathe new life into our event, focusing on concrete solutions for the daily lives of farmers, agricultural contractors and distributors."

"The show will serve all players in the sector, from research to marketing, to promote innovation, new technologies, responses to major challenges and the attractiveness of our professions."

"We want to involve all stakeholders in the agricultural sector in the construction of AgriSIMA and also make it a friendly event that lives up to the values ​​of our sector. Our ambition is to highlight the excellence of French and European agriculture."

A new company AgriVitiEvents is created with AXEMA to organize AgriSIMA. It will be co-chaired by two professionals from the world of trade fairs. The first is well known in the profession, since he is Frédéric BONDOUX , president of ProField Events Group. He is the creator and organizer of the agricultural shows Salon de l'herbe et des fourrages and the Salon des ETA, and also the green spaces shows Salonvert and 48H Gazon Sport Pro.

The second, Gaëtan Ménard , co-founder of the EspritMeuble trade fair with two furniture manufacturers, revitalized this industry event, transforming it into an unmissable, innovative and efficient meeting, combining an event-based and friendly dimension. This trade fair takes place every year at Paris Expo Porte de Versailles. 

The new AgriSIMA will be presented at a press conference on Tuesday, December 10, 2024 between 10 a.m. and 2 p.m. in Paris (location to be confirmed). It will also be possible to follow the press conference live remotely.