Pringles launches a new range of VEGGIE-inspired chips in Australia - including purple sweet potato with sea salt

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  • Pringles launches a new range of VEGGIE-inspired chips in Australia - including purple sweet potato with sea salt
The Pringles Veggie Creations offers a 'multi-sensory snacking adventure' so shoppers will be able to 'see, smell and taste' the vibrant combination of flavors.

The Pringles Veggie Creations offers a 'multi-sensory snacking adventure' so shoppers will be able to 'see, smell and taste' the vibrant combination of flavors.

May 31, 2021
Pringles has unveiled a new range of veggie-inspired chips in Australia, including purple sweet potato with sea salt and tomato with mozzarella and herbs.

The Pringles Veggie Creations offers a 'multi-sensory snacking adventure' so shoppers will be able to 'see, smell and taste' the vibrant combination of flavors.

The Potato, Orange Sweet Potato, Paprika & Garlic combines potato with sweet potato, garlic, and paprika for a 'colorful taste explosion'.

Next, the Potato, Tomato with Mozzarella & Herbs is a mouth-watering flavor hit, featuring potato with tomato, mozzarella, and herbs like basil and thyme.

The snack adventure ends with a Potato, Purple Sweet Potato & Sea Salt, offering a crunch of potato combined with vibrant purple sweet potato with sea salt highlights.

Mr. P, the brand's mascot:
 
“G'Day Australia. It's Mr. P here and I'm back with my latest creation that will take you on an epic snacking adventure.”

“The team and I have been busy in the kitchen, engaging all our senses to work on new irresistible flavor combinations that takes chips to the next level.”

“And we've cracked it. The time has come to introduce my new Pringles Veggie Creations - bringing taste, color, and fun to chips like never before.”
The three new flavors are set to hit Coles stores from Tuesday, June 1, and available nationally in all supermarkets from August.

Earlier this year, Pringles updated its unmistakable can with a fresh, new look that features bold hues and a clean design.

And while he didn't cut bangs or grow a beard, the iconic Mr. P has been given a revamp which includes a bald new direction.

Without hair, shoppers can notice his other attributes, like his eyes, expressive eyebrows, along with his iconic mustache.
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