Lamb Weston goes for Gold in Sochi

Lamb Weston Stealth Fries

Lamb Weston Stealth Fries

February 19, 2014

Wondering who made the french fries for Sochi - fried to a nice GOLDEN colour - the colour most craved for by all athletes and their supporters?

Lamb Weston just let PotatoPro know that an extensive number of Food & Beverage outlets in and around Sochi will be serving Lamb Weston premium potato products during the winter games. 

After a rigorous quality criteria selection process, Lamb Weston premium Stealth® French fries, wedges and onion rings were picked to be served in restaurants, hotels, food stalls and by SFC at Sochi. 

Lamb Weston’s distribution partners in Russia have made this possible, and will be supplying food venues with a variety of popular Lamb Weston products. 

Merav Mattijssen, Channel Marketing Manager at Lamb Weston/Meijer. “We’re delighted to have been chosen for our consistent high-quality products, and to be providing people’s favorite foods, like premium French fries, wedges and onion rings to restaurants, food stalls and hotels across Sochi. We hope for a memorable and successful games both on the sports fields and for visitors and athletes enjoying some of their favorite foods while staying in Sochi. It will be an exceptionally busy time for many food businesses. We wish the athletes great success in their sports and the food business a successful period.” 

Lamb Weston has been active in the Russian market since 2004. They supply potato product mainly to quick service restaurants, casual dining and food service restaurants through an extensive distribution network and local sales force.

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