Parle Products

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Company Description

Parle Products has been India's largest manufacturer of biscuits and confectionery for almost 80 years. Parle products also has a market share of 5% in India's savory snacks market.

Savory snack brands include "Monaco Smart Chips", Parle Wafers (replaces Musst Chips) and Parle FullToss (replaces Musst Stix)

Product Types offered by this company

News for this Company

Pepsico bets on Kurkure plus local flavours to crack the Indian snack market
October 07, 2018

Pepsico bets on Kurkure plus local flavours to crack the Indian snack market

Despite being an early bird in branded packaged snacks, PepsiCo India faces tough competition in this category. The company bets on its Kurkure brand combined with local flavors to keep up with the competition.
India
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Lady Rosetta (Meijer Potato)
May 29, 2014

Poor crop in India has raised potato prices, leaving snack-makers in a spot

Fries, chips and flakes manufacturers in India are concerned over firm prices of potato, which has seen a jump owing to poor crop this year. Companies assure that an increase in retail price was unlikely to take place in the short run.
India
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Indian snack market Market Leaders
September 25, 2012

Indian savory snacks market shifts towards branded traditional salty snacks

Just three years ago, the Indian savory snacks market was dominated by western snacks such as potato chips and finger sticks that had nearly two-third of the market controlled primarily by Pepsi Frito Lays and ITC Foods.
India
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Full Toss
July 15, 2011

Parle, Priya Group team up for Full Toss snack brand

Snack manufacturer Parle has tied up with the Priya Group to manufacture, supply and package wafers and snacks for its newly-launched brand Full Toss. Under the agreement, Priya will manufacture 3,000 tonne potato chips and snacks annually for the FMC...
India
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Contact Information

Location

Parle Products

  • V.S. Khandekar Marg, Vile Parle East
    Mumbai 400057
    Maharashtra
    India

India
India

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