Frito-Lay brings Doritos to the Freezer Aisle: Doritos Loaded

Doritos Loaded, a bite-sized, triangle-shaped snack loaded with melted cheese and covered in a crispy Doritos-flavored crust can be found in the freezer aisle across the United States.

Doritos Loaded, a bite-sized, triangle-shaped snack loaded with melted cheese and covered in a crispy Doritos-flavored crust can be found in the freezer aisle across the United States.

November 04, 2016

Doritos, one of the marquee brands from PepsiCo's Frito-Lay division, today announced the nationwide availability of its boldest nacho snack yet: Doritos Loaded, a bite-sized, triangle-shaped snack loaded with melted cheese and covered in a crispy Doritos-flavored crust.

In time for National Nacho Day on Sunday, November 6, Doritos Loaded is now available in freezer aisles at major retailers across the United States.

Doritos Loaded provides a new way to experience Doritos by combining two classic favorites — Doritos and nachos — together with a bold twist. This is not your normal snack. In fact, it is the country's only "Inside-Out Nacho" already made for you.

Marissa Solis, vice president of marketing, Frito-Lay North America:
 

"Doritos celebrates people stepping outside of their normal routine and doing new things."

"That definitely applies to Doritos Loaded, a snacking experience that takes bold to the next level. By increasing Doritos Loaded's availability, we're daring snackers everywhere to try it!"

Doritos Loaded paves the way for the next generation of snacking with its combination of warm melted cheese inside a crispy Doritos flavored crust. They're the ideal snacking size and are ready after just minutes in the oven.

Doritos Loaded comes in two varieties: Doritos Loaded Nacho Cheese and Doritos Loaded Jalapeno & Cheese.

Doritos Loaded is now available at major grocery retailers across the United States (MSRP: $2.98 - $3.49 for the 7.5 oz. box and $4.98-$5.79 for the 15oz. box).

Visit http://www.fritolay.com/snacks/product-page/doritos-loaded for more information.

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